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04RES012 COMPETITIVE ADVANTAGE THROUGH CORPORATE RESPONSIBILITY 5 ECTS

Learning Objectives

Student

  • is able demonstrate knowledge and understanding of the complex relation between economy, society and environment on local, national and global level
  • is able to critically evaluate and analyze environmental and social performance of companies and organizations
  • is able to follow recent trends in customer behaviour related to social and environmental matters
  • is able to use different standards, certificates and labels concerning CSR successfully in business communication
  • is able to use the basics of environmental management  in business decision making and communication
  • is able to analyze and create company responsibility reports
  • is able to s communicate CSR issues to stakeholders

Contents

CSR on operational level, customer expectations and consumer behaviour related to social and environmental issues, sustainability marketing, basics of environmental management and management tools, stakeholder communication related to CSR

Prerequisites

Basic studies

Assessment and Evaluation

Active participation and contribution to contact lectures and distant work, assignments and discussion. Scale 1-5

Materials

Provided by the lecturer(s)

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