Page tree
Skip to end of metadata
Go to start of metadata


04MAR010 Designing Services and Products 15 ECTS

Learning outcomes

The Student

  • knows the basics of innovation processes through which new services and products are launched to the markets
  • is able to manage sustainability in service and product development
  • knows the success factors in new service/product management
  • recognises the importance of market analysis and customer participation in new service/product development
  • is able to conduct a new service/product development process 
  • becomes aware of the demand for building quality and saving natural resources in NSD/NPD                                                                                                                                                                                                             
  • understands the concepts of immaterial rights and rights for intellectual knowledge and s able to take into account these rights in innovation process
  • No labels